The Klingit Blog

Your gateway to innovative design insights, cutting-edge marketing strategies, and real-world success stories from our creative universe.

  • What do the metaverse and NFTs mean for the world of design?
    The metaverse and NFTs are two phenomena that influence the design world. They create new opportunities for artists, designers, and brands as global companies increasingly invest in the digital world.
    Rikard Hegelund Avatar

    Co-founder

  • How is the design industry affected by AI?
    A few years ago, it was a given that AI would take over many creative jobs. It has yet to happen. But, the tools are getting more advanced and are much more impressive today than they were then.
    Rikard Hegelund Avatar

    Co-founder

  • The world’s ten strongest brands in 2022
    You can find the strongest worldwide brand in 2022 in China with the WeChat app. For the 2nd year in a row, it has taken the top position according to Brand Finance, which measures a brand score index (BSI) every year.
    Rikard Hegelund Avatar

    Co-founder

  • Three tips when looking for designers for your company
    There is increasing competition for top creative talent, and their conditions constantly improve as the labour market becomes more global and digitised. So what should you consider when faced with the choice of hiring a designer or outsourcing the work to an external creative? Below we list our best tips.
    Rikard Hegelund Avatar

    Co-founder

  • What comes after the in-house trend?
    De senaste tio åren har allt fler företag lyft in mer kompetens till sina marknadsavdelningar och inhouseteamen av designers har växt i storlek. Efter att ha intervjuat ett antal marknadschefer under våren och sommaren 2022 ser vi nu tecken på ett trendskifte utifrån de fördelar och nackdelar denna trend fört med sig för bolagen.
    Rikard Hegelund Avatar

    Co-founder

  • What do you need to know when ordering a new website?
    A website project can be anything from a simple informative website order to a complex project that involves significant investments. Below we advise on how to evaluate suppliers before any website project.
    Rikard Hegelund Avatar

    Co-founder

  • “You must have patience when you do brand-building campaigns.”
    Sandra Modée is the newly appointed CMO at Kavall, one of the more ambitious ventures for last-minute food deliveries in recent years. Here she shares her journey and her top tips for new CMOs.
    Rikard Hegelund Avatar

    Co-founder

  • What is UX design?
    ,
    Klingit’s Design Basics series explains common concepts in the world of design. In this article, we explore UX design and provide an overview of UX and why companies are increasingly investing in this area.
    Rikard Hegelund Avatar

    Co-founder

  • Three tips for your marketing on TikTok
    ,
    TikTok has become known as a platform that demands more from its users and advertisers to reach a broader target group. So what should you, as an advertiser, know if you are considering advertising on TikTok?
    Rikard Hegelund Avatar

    Co-founder

  • Four tips for effective storytelling in video
    , ,
    Storytelling is increasingly merging with video as the leading channels focus more on motion media. But how do you produce short, compelling stories in video format? Check out some of our tips below.
    Rikard Hegelund Avatar

    Co-founder

  • What should a visual identity cover?
    A visual identity represents a brand and how the brand should be communicated. What is included in any visual identity can differ quite significantly. Below we list what we think are the basic requirements for producing a graphical profile.
    Linn Gräsberg Avatar

    Marketing Director

  • “Smart marketing organisations find the balance between in-house and external partners.”
    Klingit’s CMO Insights series includes advice and insights from successful CMOs. In this article, we share our discussion with Alexander Vucic, CMO at Pensionera, where he provides his best tips for you as a CMO and his views on the marketing organizations of the future.
    Rikard Hegelund Avatar

    Co-founder

  • Don’t miss anything!

    Subscribe to our newsletterIts great and we promise not to be annoying, just fun stuff.

View More